Sporting Goods & Equipment customer reviews: the 2026 benchmark
CustomerEye analysed 243 Sporting Goods & Equipment companies, which average an overall score of 61.8 out of 100 across 23,452 customer reviews. Across the industry, Communication is the weakest theme, with an average sentiment of 65.1 out of 100.
Headline figures
- Companies analysed
- 243
- Average score
- 61.8 / 100
- Average rating
- 4.21 / 5
- Positive reviews
- 76.7%
- Reviews behind the benchmark
- 23,452
66 of these companies show a rising review trend.
Highest-scoring Sporting Goods & Equipment companies
| # | Company | Score | Rating | Reviews |
|---|---|---|---|---|
| 1 | Diveworld | 96.4 | 5.00 | 100 |
| 2 | Gear Club | 96.4 | 4.92 | 100 |
| 3 | All4Swim Limited | 95.3 | 4.94 | 95 |
| 4 | OOSC Clothing | 91.8 | 4.56 | 198 |
| 5 | PitcheroGPS | 89.6 | 4.56 | 100 |
| 6 | Outdoormania | 88.1 | 4.81 | 100 |
| 7 | THE GKN | 88.1 | 4.98 | 100 |
| 8 | Maru Swimwear | 87.5 | 4.69 | 100 |
| 9 | Tyranno Sports Ltd | 87.4 | 4.97 | 75 |
| 10 | Webuycycle | 87.3 | 4.80 | 100 |
What Sporting Goods & Equipment customers talk about
Average sentiment per theme across the industry, weakest first (0–100).
Sporting Goods & Equipment: average sentiment by theme
| Category | Value (score) |
|---|---|
| Communication | 65.1 score |
| Problem Resolution | 69.6 score |
| Delivery Shipping | 75.9 score |
| Pricing | 77.8 score |
| Loyalty | 78.3 score |
| Response Speed | 79.2 score |
| Customer Support | 79.5 score |
| Onboarding | 82.5 score |
| Value For Money | 83.8 score |
| Product Quality | 84.3 score |