Flight & Hotel Booking customer reviews: the 2026 benchmark
CustomerEye analysed 2,039 Flight & Hotel Booking companies, which average an overall score of 66.0 out of 100 across 338,398 customer reviews. Across the industry, Communication is the weakest theme, with an average sentiment of 72.2 out of 100.
Headline figures
- Companies analysed
- 2,039
- Average score
- 66.0 / 100
- Average rating
- 4.28 / 5
- Positive reviews
- 80.8%
- Reviews behind the benchmark
- 338,398
419 of these companies show a rising review trend.
Highest-scoring Flight & Hotel Booking companies
| # | Company | Score | Rating | Reviews |
|---|---|---|---|---|
| 1 | Yacht Getaways | 99.1 | 4.97 | 100 |
| 2 | PSO TRAVEL - Polats Sports Organisations | 99.1 | 5.00 | 114 |
| 3 | females flying solo | 98.9 | 4.85 | 100 |
| 4 | WE ARE SNO - Instructor Courses | 98.4 | 4.92 | 100 |
| 5 | Fairways Mixed Golf | 98.4 | 4.99 | 95 |
| 6 | Four Season Guides | 98.3 | 4.98 | 100 |
| 7 | Skyhook | 98.2 | 4.89 | 200 |
| 8 | The Bucket List Company | 98.2 | 4.99 | 100 |
| 9 | Tailormade Wimbledon Debenture Tickets | 98.0 | 4.96 | 74 |
| 10 | The Travel Franchise | 97.8 | 4.99 | 100 |
What Flight & Hotel Booking customers talk about
Average sentiment per theme across the industry, weakest first (0–100).
Flight & Hotel Booking: average sentiment by theme
| Category | Value (score) |
|---|---|
| Communication | 72.2 score |
| Delivery Shipping | 73.3 score |
| Problem Resolution | 74.2 score |
| Pricing | 76.3 score |
| Response Speed | 78.5 score |
| Value For Money | 81.2 score |
| Loyalty | 81.4 score |
| Customer Support | 82.4 score |
| Onboarding | 85.2 score |
| Product Quality | 86.2 score |