Customereye

Virgin Atlantic Airways

Airlines & Aviationvirginatlantic.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

40/100
2.95 ★ average rating · 300 reviews

Competitive Performance Rank

Among fully-analyzed Airlines & Aviation companies

#8of 41
Top 20% · Top Tier
#1 (best)#41 (worst)
#6Peer
#7Peer
#8This company
#9Peer
#10Peer

Overall Customer Sentiment

Category Leader

57% of reviews positive, 42% negative

57%
positive
  • Positive57%
  • Neutral1%
  • Negative42%

Sentiment Balance

Covering May 2026 — 3 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 221 reviews across the months with enough data to chart reliably (min 3/month), most recent: May 2026.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
19.8%
Loyalty
16.2%
Product Quality
14.4%
Response Speed
12.0%
Pricing
10.0%

Most feedback concerns Customer Support.

The most common complaint theme is Customer Support, making up 19.8% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM44/100
44/100
signal score
  • Built from a negative-review share of 42.0% across this company's analyzed reviews.
  • 6 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.0avg rating
5
29.3%
4
16.7%
3
7.7%
2
14.7%
1
31.7%

Based on 300 analyzed reviews. Sentiment is improving: 80.0% of reviews in the last three months were positive, compared with 50.0% in the three months before that.

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