Customereye

Missguided

Apparel & Fashionwww.missguided.co.uk

Review data last updated .

Based on public reviews and response behavior.

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199 reviews over 337 days (about 18 per month). Busiest month: 20% of reviews. Languages: en 95%, de 3%, fr 2%.

Overall Score

28/100
−13.3 vs. last month1.09 ★ average rating · 199 reviews
28/100 from 199 reviews over 12 months, moderate confidence.

Apparel & Fashion average: score 64.5, rating 4.25 stars, reply rate 38.3%, over 2,361 ranked companies · benchmark 30 Oct 2026

Score

28.3

Industry average 64.5

36.2 below average

Rating

1.09

Industry average 4.25

3.16 below average

Reply rate

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Industry average 38.3%

not measured

Competitive Performance Rank

Among ranked Apparel & Fashion companies

#2306of 2361 ranked in Apparel & Fashion
Top 98% · Bottom Tierup 969 from last month
#1 (best)#2361 (worst)
#2304Peer
#2305Peer
#2306This company
#2307Peer
#2308Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Below Average

11% of reviews positive, 88% negative

11%
positive
  • Positive11%
  • Neutral2%
  • Negative88%

Sentiment Balance

Covering October 2026 — 10 reviews, not the company's full review history.

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positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 100% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
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Theme Distribution

Share of theme mentions

Loyalty
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Delivery Shipping
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Pricing
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How this analysis was produced

The figures on this page come from the most recent reviews this company received, up to a per-company limit, so the period they cover depends on how quickly this company receives reviews: a busy company's sample may span only a few weeks, a quieter company's may span years. The window actually covered is stated above with the score. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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