Zara Home

Home & Livingwww.zarahome.com

Review data last updated August 16, 2026.

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Based on public reviews and response behavior.

Overall Score

24/100

−33.3 vs. last month2.02 ★ average rating · 1,050 reviews

Competitive Performance Rank

Among fully-analyzed Home & Living companies

#666of 675

Top 99% · Bottom Tier

#1 (best)#675 (worst)

#664Peer

#665Peer

#666This company

#667Peer

#668Peer

Overall Customer Sentiment

Below Average

29% of reviews positive, 70% negative

28%

positive

Positive28%
Neutral1%
Negative70%

Sentiment Balance

Covering August 2026 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 100% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 1,011 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

16.5%

Loyalty

15.5%

Customer Support

15.1%

Product Quality

13.0%

Communication

10.2%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 16.5% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH80/100

80/100

signal score

•Built from a negative-review share of 70.4% across this company's analyzed reviews.
•22 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

2.0avg rating

5★

16.6%

4★

5.0%

3★

6.2%

2★

8.1%

1★

64.2%

Based on 1,050 analyzed reviews. Sentiment is improving: 45.5% of reviews in the last three months were positive, compared with 40.0% in the three months before that.

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