Customereye

Krispy Kreme UK Ltd

Food & Beverage • United Kingdomwww.krispykreme.co.uk

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

32/100
−50.0 vs. last month2.07 ★ average rating · 638 reviews

Competitive Performance Rank

Among fully-analyzed Food & Beverage companies

#540of 551
Top 98% · Bottom Tier
#1 (best)#551 (worst)
#538Peer
#539Peer
#540This company
#541Peer
#542Peer

Overall Customer Sentiment

Below Average

38% of reviews positive, 60% negative

38%
positive
  • Positive38%
  • Neutral2%
  • Negative60%

Sentiment Balance

Covering August 2026 — 3 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 100% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 631 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Problem Resolution
16.8%
Delivery Shipping
16.6%
Customer Support
16.5%
Communication
14.4%
Loyalty
11.4%

Most feedback concerns Problem Resolution.

The most common complaint theme is Problem Resolution, making up 16.8% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH81/100
81/100
signal score
  • Built from a negative-review share of 60.2% across this company's analyzed reviews.
  • 3 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

2.1avg rating
5
20.5%
4
3.1%
3
3.8%
2
8.0%
1
64.6%

Based on 638 analyzed reviews. Sentiment is slipping: 5.6% of reviews in the last three months were positive, compared with 11.8% in the three months before that.

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