Based on public reviews and response behavior.
200 reviews over 326 days (about 19 per month). Busiest month: 16% of reviews. Languages: en 100%.
Kids & Family average: score 68.2, rating 4.38 stars, reply rate 51.4%, over 65 ranked companies · benchmark 2 Oct 2026
Score
53.5
Industry average 68.2
14.7 below average
Rating
3.98
Industry average 4.38
0.40 below average
Reply rate
—
Industry average 51.4%
not measured
Among ranked Kids & Family companies
Only companies with enough recent, scoreable reviews are ranked.
74% of reviews positive, 25% negative
Covering September 2026 — 14 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 57% of reviews in this period, with 43% negative and 0% neutral.
Share of theme mentions
Themes extracted from 200 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 65 ranked companies in Kids & Family (benchmark 2 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.748). Review the worst months in the trend data to identify specific operational or product issues.
An overall score of 53.5 sits in the bottom quarter of about 70 ranked Kids & Family companies (25th percentile: 61, median: 71). The weakest topic and the reply rate are the two levers that move this score fastest.
