Customereye

SmartFares

Travel & Hospitalitywww.smartfares.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

49/100
+25.6 vs. last month3.20 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Travel & Hospitality companies

#96of 150
Top 64% · Mid Pack
#1 (best)#150 (worst)
#94Peer
#95Peer
#96This company
#97Peer
#98Peer

Overall Customer Sentiment

Mid Pack

46% of reviews positive, 52% negative

46%
positive
  • Positive46%
  • Neutral2%
  • Negative52%

Sentiment Balance

Covering October 2024 — 38 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 63% of reviews in this period, with 34% negative and 3% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Pricing
25.2%
Onboarding
12.8%
Customer Support
11.8%
Response Speed
10.3%
Loyalty
8.9%

Most feedback concerns Pricing.

The most common complaint theme is Pricing, making up 25.2% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH75/100
75/100
signal score
  • Built from a negative-review share of 55.3% across this company's analyzed reviews.
  • 15 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.2avg rating
5
42.0%
4
11.8%
3
7.2%
2
2.3%
1
36.7%

Based on 600 analyzed reviews. Sentiment is holding steady: 71.2% of reviews in the last three months were positive, compared with 69.1% in the three months before that.

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