SCENT SAMPLES

Cosmetics & Fragrance • United Kingdomwww.scentsamples.uk.com

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

48/100

+8.4 vs. last month4.12 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Cosmetics & Fragrance companies

#165of 191

Top 86% · Bottom Tier

#1 (best)#191 (worst)

#163Peer

#164Peer

#165This company

#166Peer

#167Peer

Overall Customer Sentiment

Below Average

73% of reviews positive, 25% negative

73%

positive

Positive73%
Neutral2%
Negative25%

Sentiment Balance

Covering October 2024 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 33% negative and 67% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 586 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

20.1%

Product Quality

16.8%

Loyalty

13.2%

Response Speed

12.8%

Customer Support

12.1%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Communication, making up 5.2% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH52/100

52/100

signal score

•Built from a negative-review share of 31.3% across this company's analyzed reviews.
•3 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.1avg rating

5★

71.2%

4★

6.3%

3★

2.7%

2★

3.3%

1★

16.5%

Based on 600 analyzed reviews. Sentiment is slipping: 11.1% of reviews in the last three months were positive, compared with 27.3% in the three months before that.

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