Based on public reviews and response behavior.
600 reviews over 60 days (about 304 per month). Busiest month: 55% of reviews — one month dominates this sample.
Apparel & Fashion average: score 63.4, rating 4.26 stars, reply rate 38.2%, over 2,170 ranked companies · benchmark 11 Oct 2026
Score
43.6
Industry average 63.4
19.8 below average
Rating
3.68
Industry average 4.26
0.58 below average
Reply rate
—
Industry average 38.2%
not measured
Among ranked Apparel & Fashion companies
Only companies with enough recent, scoreable reviews are ranked.
62% of reviews positive, 36% negative
Covering October 2024 — 189 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 64% of reviews in this period, with 34% negative and 3% neutral.
Half or more of these reviews arrived in a single month
Share of theme mentions
Themes extracted from 600 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 2,170 ranked companies in Apparel & Fashion (benchmark 11 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Customer sentiment around problem resolution scores -0.284 — below neutral. This is the weakest performing topic area and the highest-impact area for improvement.
An overall score of 43.6 sits in the bottom quarter of about 2,200 ranked Apparel & Fashion companies (25th percentile: 54, median: 63). The weakest topic and the reply rate are the two levers that move this score fastest.
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