Customereye

E*TRADE

Lending & Consumer Financewww.etrade.com

Review data last updated .

Based on public reviews and response behavior.

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1,246 reviews over 5,640 days (about 6.7 per month). Busiest month: 16% of reviews. Languages: en 100%, es 0%, th 0%.

Overall Score

46/100
−8.4 vs. last month2.47 ★ average rating · 1,246 reviews
46/100 from 1,246 reviews over 27 months, high confidence.

Lending & Consumer Finance average: score 69.4, rating 4.54 stars, reply rate 48.3%, over 1,872 ranked companies · benchmark 30 Oct 2026

Score

45.8

Industry average 69.4

23.6 below average

Rating

2.47

Industry average 4.54

2.07 below average

Reply rate

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Industry average 48.3%

not measured

Competitive Performance Rank

Among ranked Lending & Consumer Finance companies

#1790of 1872 ranked in Lending & Consumer Finance
Top 96% · Bottom Tierup 65 from last month
#1 (best)#1872 (worst)
#1788Peer
#1789Peer
#1790This company
#1791Peer
#1792Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Below Average

37% of reviews positive, 62% negative

37%
positive
  • Positive37%
  • Neutral2%
  • Negative62%

Sentiment Balance

Covering August 2026 — 69 reviews, not the company's full review history.

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positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 23% of reviews in this period, with 77% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
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Theme Distribution

Share of theme mentions

Communication
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Customer Support
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Product Quality
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Value For Money
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How this analysis was produced

The figures on this page come from the most recent reviews this company received, up to a per-company limit, so the period they cover depends on how quickly this company receives reviews: a busy company's sample may span only a few weeks, a quieter company's may span years. The window actually covered is stated above with the score. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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