Based on public reviews and response behavior.
997 reviews over 3,342 days (about 9.1 per month). Busiest month: 11% of reviews. Languages: en 94%, unknown 4%, fr 1%.
These figures describe an earlier period, not the last 12 months.
Cosmetics & Fragrance average: score 63.1, rating 4.23 stars, reply rate 35.6%, over 410 ranked companies · benchmark 2 Nov 2026
Score
56.9
Industry average 63.1
6.2 below average
Rating
4.53
Industry average 4.23
0.30 above average
Reply rate
—
Industry average 35.6%
not measured
Not ranked
no reviews in the last 12 months
82% of reviews positive, 17% negative
Covering September 2021 — 3 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 33% of reviews in this period, with 67% negative and 0% neutral.
Share of theme mentions
Themes from the 997 most recent reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 410 ranked companies in Cosmetics & Fragrance (benchmark 2 Nov 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.167). Review the worst months in the trend data to identify specific operational or product issues.
The company replies to 17% of reviews against an industry average of 36%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
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