Based on public reviews and response behavior.
1,278 reviews over 3,659 days (about 11 per month). Busiest month: 62% of reviews — one month dominates this sample. Languages: en 90%, unknown 6%, es 2%.
Cosmetics & Fragrance average: score 61.0, rating 4.31 stars, reply rate 37.2%, over 406 ranked companies · benchmark 7 Oct 2026
Score
56.7
Industry average 61.0
4.3 below average
Rating
4.11
Industry average 4.31
0.20 below average
Reply rate
—
Industry average 37.2%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
67% of reviews positive, 32% negative
Covering August 2026 — 4 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 75% of reviews in this period, with 25% negative and 0% neutral.
Half or more of these reviews arrived in a single month
Share of theme mentions
Themes extracted from 1,278 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 406 ranked companies in Cosmetics & Fragrance (benchmark 7 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.246). Review the worst months in the trend data to identify specific operational or product issues.
"Delivery Shipping" is the strongest recurring theme in the reviews: 751 mentions with a sentiment score of 74.10/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
