Customereye

FireAngel

Appliances & Home Electronics • United Kingdomfireangel.co.uk

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

55/100
4.37 ★ average rating · 685 reviews

Competitive Performance Rank

Among fully-analyzed Appliances & Home Electronics companies

#63of 189
Top 33% · Upper Half
#1 (best)#189 (worst)
#61Peer
#62Peer
#63This company
#64Peer
#65Peer

Overall Customer Sentiment

Above Average

56% of reviews positive, 42% negative

56%
positive
  • Positive56%
  • Neutral2%
  • Negative42%

Sentiment Balance

Covering May 2025 — 3 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 657 reviews across the months with enough data to chart reliably (min 3/month), most recent: May 2025.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
27.9%
Problem Resolution
13.7%
Response Speed
13.5%
Communication
13.3%
Product Quality
10.6%

Most feedback concerns Customer Support.

The most common complaint theme is Customer Support, making up 27.9% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH57/100
57/100
signal score
  • Built from a negative-review share of 41.8% across this company's analyzed reviews.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.4avg rating
5
80.6%
4
3.8%
3
0.9%
2
1.9%
1
12.8%

Based on 685 analyzed reviews. Sentiment is slipping: 0.0% of reviews in the last three months were positive, compared with 33.3% in the three months before that.

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