Based on public reviews and response behavior.
100 reviews over 2,078 days (about 1.5 per month). Busiest month: 16% of reviews. Languages: en 96%, it 4%.
Cosmetics & Fragrance average: score 63.7, rating 4.25 stars, reply rate 36.5%, over 396 ranked companies · benchmark 30 Oct 2026
Score
56.3
Industry average 63.7
7.4 below average
Rating
4.45
Industry average 4.25
0.20 above average
Reply rate
—
Industry average 36.5%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
87% of reviews positive, 13% negative
Covering October 2025 — 3 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 33% of reviews in this period, with 67% negative and 0% neutral.
Share of theme mentions
Themes from the 100 most recent reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 396 ranked companies in Cosmetics & Fragrance (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.721). Review the worst months in the trend data to identify specific operational or product issues.
The company replies to 2% of reviews against an industry average of 37%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
Included in the full report
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