Customereye

PrettyLittleThing

Apparel & Fashionwww.prettylittlething.com.au

Review data last updated .

Based on public reviews and response behavior.

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100 reviews over 1,503 days (about 2 per month). Busiest month: 8% of reviews. Languages: en 96%, fr 4%.

Overall Score

17/100
1.25 ★ average rating · 100 reviews
17/100 from 100 reviews over 16 months, moderate confidence.

Apparel & Fashion average: score 64.9, rating 4.29 stars, reply rate 36.9%, over 3,001 ranked companies · benchmark 29 Oct 2026

Score

16.5

Industry average 64.9

48.4 below average

Rating

1.25

Industry average 4.29

3.04 below average

Reply rate

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Industry average 36.9%

not measured

Competitive Performance Rank

Among ranked Apparel & Fashion companies

#2994of 3001 ranked in Apparel & Fashion
Top 100% · Bottom Tier
#1 (best)#3001 (worst)
#2992Peer
#2993Peer
#2994This company
#2995Peer
#2996Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Below Average

15% of reviews positive, 82% negative

15%
positive
  • Positive15%
  • Neutral3%
  • Negative82%

Sentiment Balance

Covering September 2026 — 4 reviews, not the company's full review history.

—
positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 100% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
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Theme Distribution

Share of theme mentions

Delivery Shipping
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Loyalty
Hidden
Customer Support
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How this analysis was produced

The figures on this page come from the most recent reviews this company received, up to a per-company limit, so the period they cover depends on how quickly this company receives reviews: a busy company's sample may span only a few weeks, a quieter company's may span years. The window actually covered is stated above with the score. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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