Customereye

Ace Fx

Finance & Insurance • United Kingdomwww.ace-fx.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

51/100
4.58 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Finance & Insurance companies

#252of 373
Top 68% · Mid Pack
#1 (best)#373 (worst)
#250Peer
#251Peer
#252This company
#253Peer
#254Peer

Overall Customer Sentiment

Mid Pack

81% of reviews positive, 19% negative

81%
positive
  • Positive81%
  • Neutral1%
  • Negative19%

Sentiment Balance

Covering December 2023 — 4 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 50% of reviews in this period, with 50% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 565 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2023.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
21.1%
Loyalty
16.0%
Delivery Shipping
15.1%
Product Quality
13.3%
Response Speed
11.8%

Most feedback concerns Customer Support.

The most common complaint theme is Communication, making up 2.3% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM39/100
39/100
signal score
  • Built from a negative-review share of 22.3% across this company's analyzed reviews.
  • 1 review contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.6avg rating
5
81.2%
4
8.7%
3
2.7%
2
1.5%
1
6.0%

Based on 600 analyzed reviews. Sentiment is slipping: 40.0% of reviews in the last three months were positive, compared with 100.0% in the three months before that.

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