This Is It Stores

Hobbies & Arts • Newton Abbotthisisitstores.co.uk

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

50/100

4.53 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Hobbies & Arts companies

#382of 467

Top 82% · Bottom Tier

#1 (best)#467 (worst)

#380Peer

#381Peer

#382This company

#383Peer

#384Peer

Overall Customer Sentiment

Below Average

77% of reviews positive, 22% negative

77%

positive

Positive77%
Neutral1%
Negative22%

Sentiment Balance

Covering July 2024 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 584 reviews across the months with enough data to chart reliably (min 3/month), most recent: July 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

21.4%

Product Quality

17.3%

Response Speed

14.7%

Customer Support

12.9%

Loyalty

9.7%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Communication, making up 3.6% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW21/100

21/100

signal score

•Built from a negative-review share of 29.3% across this company's analyzed reviews.
•1 review contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.5avg rating

5★

79.8%

4★

8.5%

3★

3.2%

2★

2.2%

1★

6.3%

Based on 600 analyzed reviews. Sentiment is improving: 25.0% of reviews in the last three months were positive, compared with 0.0% in the three months before that.

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