Based on public reviews and response behavior.
Among fully-analyzed Apparel & Fashion companies
78% of reviews positive, 21% negative
Covering November 2024 — 10 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 90% of reviews in this period, with 10% negative and 0% neutral.
Showing 598 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Delivery Shipping.
The most common complaint theme is Problem Resolution, making up 2.5% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 600 analyzed reviews. Sentiment is improving: 79.2% of reviews in the last three months were positive, compared with 70.0% in the three months before that.
