Flight & Hotel Booking • Australiaflightcentre.com.au
Review data last updated .
Based on public reviews and response behavior.
200 reviews over 21 days (about 290 per month). Busiest month: 57% of reviews — one month dominates this sample. Languages: en 100%.
Flight & Hotel Booking average: score 69.7, rating 4.44 stars, reply rate 46.4%, over 1,292 ranked companies · benchmark 30 Oct 2026
Score
73.5
Industry average 69.7
3.8 above average
Rating
4.64
Industry average 4.44
0.20 above average
Reply rate
—
Industry average 46.4%
not measured
Among ranked Flight & Hotel Booking companies
Only companies with enough recent, scoreable reviews are ranked.
87% of reviews positive, 12% negative
Covering September 2026 — 113 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 87% of reviews in this period, with 12% negative and 1% neutral.
Based on 2 months of reviews, too short to read a trend
Half or more of these reviews arrived in a single month
Share of theme mentions
Themes from the 200 most recent reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 1,292 ranked companies in Flight & Hotel Booking (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 94% of reviews against an industry average of 46%. Public replies are read by prospects as well as reviewers; keep the cadence, and answer negative reviews first.
"Customer Support" is the strongest recurring theme in the reviews: 132 mentions with a sentiment score of 83.55/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
