Based on public reviews and response behavior.
Among fully-analyzed Apparel & Fashion companies
83% of reviews positive, 15% negative
Covering August 2026 — 76 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 92% of reviews in this period, with 8% negative and 0% neutral.
Showing 855 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.
Sentiment has been declining over the period shown.
Share of theme mentions
Most feedback concerns Product Quality.
The most common complaint theme is Value For Money, making up 2.1% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 870 analyzed reviews. Sentiment is improving: 86.2% of reviews in the last three months were positive, compared with 62.8% in the three months before that.