ZestBeauty

Beauty & Wellness • United Kingdomwww.zestbeauty.com

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

35/100

−1.3 vs. last month1.09 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Beauty & Wellness companies

#342of 351

Top 97% · Bottom Tier

#1 (best)#351 (worst)

#340Peer

#341Peer

#342This company

#343Peer

#344Peer

Overall Customer Sentiment

Below Average

18% of reviews positive, 79% negative

18%

positive

Positive18%
Neutral3%
Negative79%

Sentiment Balance

Covering October 2024 — 29 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 17% of reviews in this period, with 76% negative and 7% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 599 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

25.6%

Communication

17.1%

Pricing

12.7%

Customer Support

11.2%

Loyalty

10.3%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 25.6% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH68/100

68/100

signal score

•Built from a negative-review share of 48.0% across this company's analyzed reviews.
•62 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

1.1avg rating

5★

1.0%

4★

0.3%

3★

1.3%

2★

1.2%

1★

96.2%

Based on 600 analyzed reviews. Sentiment is holding steady: 1.6% of reviews in the last three months were positive, compared with 4.0% in the three months before that.

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