The Big Phone Store

Computers & Hardware • United Kingdomwww.thebigphonestore.co.uk

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

56/100

+5.3 vs. last month4.73 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Computers & Hardware companies

#39of 127

Top 31% · Upper Half

#1 (best)#127 (worst)

#37Peer

#38Peer

#39This company

#40Peer

#41Peer

Overall Customer Sentiment

Above Average

88% of reviews positive, 11% negative

88%

positive

Positive88%
Neutral2%
Negative11%

Sentiment Balance

Covering November 2024 — 51 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 90% of reviews in this period, with 8% negative and 2% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Communication

20.4%

Delivery Shipping

16.1%

Product Quality

13.6%

Response Speed

11.6%

Loyalty

11.1%

Most feedback concerns Communication.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW17/100

17/100

signal score

•Built from a negative-review share of 17.0% across this company's analyzed reviews.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.7avg rating

5★

88.0%

4★

6.0%

3★

1.3%

2★

0.7%

1★

4.0%

Based on 600 analyzed reviews. Sentiment is holding steady: 95.7% of reviews in the last three months were positive, compared with 95.5% in the three months before that.

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