Shopify

Software & Web Services • Canadawww.shopify.com

Review data last updated August 16, 2026.

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Based on public reviews and response behavior.

Overall Score

35/100

2.75 ★ average rating · 2,300 reviews

Competitive Performance Rank

Among fully-analyzed Software & Web Services companies

#345of 363

Top 95% · Bottom Tier

#1 (best)#363 (worst)

#343Peer

#344Peer

#345This company

#346Peer

#347Peer

Overall Customer Sentiment

Below Average

43% of reviews positive, 56% negative

43%

positive

Positive43%
Neutral1%
Negative56%

Sentiment Balance

Covering August 2026 — 95 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 44% of reviews in this period, with 51% negative and 5% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 2,288 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Customer Support

17.1%

Pricing

13.3%

Communication

11.8%

Product Quality

11.2%

Loyalty

11.1%

Most feedback concerns Customer Support.

The most common complaint theme is Customer Support, making up 17.1% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH76/100

76/100

signal score

•Built from a negative-review share of 55.6% across this company's analyzed reviews.
•46 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

2.8avg rating

5★

36.6%

4★

4.6%

3★

4.9%

2★

5.1%

1★

48.9%

Based on 2,300 analyzed reviews. Sentiment is holding steady: 54.4% of reviews in the last three months were positive, compared with 50.0% in the three months before that.

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