Customereye

PRC Direct

Appliances & Home Electronics • United Kingdomwww.prcdirect.co.uk

Review data last updated .

Based on public reviews and response behavior.

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200 reviews over 160 days (about 38 per month). Busiest month: 27% of reviews. Languages: en 100%.

Overall Score

52/100
Short observation window (160 days)
+1.6 vs. last month4.53 ★ average rating · 200 reviews
52/100 from 200 reviews over 6 months, moderate confidence. trend not shown: window under six months.

Appliances & Home Electronics average: score 59.2, rating 4.02 stars, reply rate 33.4%, over 1,074 ranked companies · benchmark 23 Oct 2026

Score

52.2

Industry average 59.2

7.0 below average

Rating

4.53

Industry average 4.02

0.51 above average

Reply rate

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Industry average 33.4%

not measured

Competitive Performance Rank

Among ranked Appliances & Home Electronics companies

#742of 1074 ranked in Appliances & Home Electronics
Top 69% · Mid Packup 58 from last month
#1 (best)#1074 (worst)
#740Peer
#741Peer
#742This company
#743Peer
#744Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Mid Pack

80% of reviews positive, 19% negative

80%
positive
  • Positive80%
  • Neutral2%
  • Negative19%

Sentiment Balance

Covering September 2026 — 6 reviews, not the company's full review history.

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positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 83% of reviews in this period, with 17% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
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Based on 6 months of reviews, too short to read a trend

Theme Distribution

Share of theme mentions

Delivery Shipping
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Product Quality
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Customer Support
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Communication
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Problem Resolution
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How this analysis was produced

The figures on this page come from the most recent reviews this company received, up to a per-company limit, so the period they cover depends on how quickly this company receives reviews: a busy company's sample may span only a few weeks, a quieter company's may span years. The window actually covered is stated above with the score. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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