Based on public reviews and response behavior.
116 reviews over 697 days (about 5.1 per month). Busiest month: 18% of reviews. Languages: en 97%, da 2%, unknown 1%.
These figures describe an earlier period, not the last 12 months.
Beauty & Wellness average: score 65.4, rating 4.28 stars, reply rate 40.6%, over 1,840 ranked companies · benchmark 30 Oct 2026
Score
51.3
Industry average 65.4
14.1 below average
Rating
2.87
Industry average 4.28
1.41 below average
Reply rate
—
Industry average 40.6%
not measured
Not ranked
no reviews in the last 12 months
51% of reviews positive, 48% negative
Covering May 2022 — 5 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 20% of reviews in this period, with 80% negative and 0% neutral.
Share of theme mentions
Themes from the 116 most recent reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 1,840 ranked companies in Beauty & Wellness (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 0% of reviews against an industry average of 41%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
"Customer Support" is the strongest recurring theme in the reviews: 33 mentions with a sentiment score of 71.45/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
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