Customereye

I SAW IT FIRST

Apparel & Fashion • United Kingdomwww.isawitfirst.com

Review data last updated .

Based on public reviews and response behavior.

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100 reviews over 1,324 days (about 2.3 per month). Busiest month: 11% of reviews. Languages: en 100%.

Overall Score

41/100
−4.7 vs. last month2.11 ★ average rating · 100 reviews
41/100 from 100 reviews over 11 months, moderate confidence.

Apparel & Fashion average: score 64.5, rating 4.25 stars, reply rate 38.3%, over 2,361 ranked companies · benchmark 30 Oct 2026

Score

40.9

Industry average 64.5

23.6 below average

Rating

2.11

Industry average 4.25

2.14 below average

Reply rate

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Industry average 38.3%

not measured

Competitive Performance Rank

Among ranked Apparel & Fashion companies

#2210of 2361 ranked in Apparel & Fashion
Top 94% · Bottom Tierdown 34 from last month
#1 (best)#2361 (worst)
#2208Peer
#2209Peer
#2210This company
#2211Peer
#2212Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Below Average

33% of reviews positive, 64% negative

33%
positive
  • Positive33%
  • Neutral3%
  • Negative64%

Sentiment Balance

Covering December 2023 — 7 reviews, not the company's full review history.

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positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 29% of reviews in this period, with 71% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
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Theme Distribution

Share of theme mentions

Loyalty
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Delivery Shipping
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Customer Support
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Value For Money
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How this analysis was produced

The figures on this page come from the most recent reviews this company received, up to a per-company limit, so the period they cover depends on how quickly this company receives reviews: a busy company's sample may span only a few weeks, a quieter company's may span years. The window actually covered is stated above with the score. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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