General Retail & Marketplaces • United Stateswww.dollargeneral.com
Review data last updated .
Based on public reviews and response behavior.
1,352 reviews over 245 days (about 168 per month). Busiest month: 26% of reviews. Languages: en 86%, unknown 12%, es 1%.
General Retail & Marketplaces average: score 64.6, rating 4.29 stars, reply rate 36.9%, over 2,402 ranked companies · benchmark 30 Oct 2026
Score
46.4
Industry average 64.6
18.2 below average
Rating
2.67
Industry average 4.29
1.62 below average
Reply rate
—
Industry average 36.9%
not measured
Among ranked General Retail & Marketplaces companies
Only companies with enough recent, scoreable reviews are ranked.
37% of reviews positive, 61% negative
Covering September 2026 — 114 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 34% of reviews in this period, with 63% negative and 3% neutral.
Share of theme mentions
Themes from the 1,352 most recent reviews.
No strength themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 2,402 ranked companies in General Retail & Marketplaces (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Customer sentiment around loyalty scores -0.171 — below neutral. This is the weakest performing topic area and the highest-impact area for improvement.
An overall score of 46.4 sits in the bottom quarter of about 2,400 ranked General Retail & Marketplaces companies (25th percentile: 55, median: 65). The weakest topic and the reply rate are the two levers that move this score fastest.
Included in the full report
Unlock the full report — $4.99