Customereye

Direct Auto Insurance

Finance & Insurancewww.directauto.com

Review data last updated .

Based on public reviews and response behavior.

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100 reviews over 185 days (about 16 per month). Busiest month: 21% of reviews. Languages: en 99%, es 1%.

Overall Score

31/100
−20.3 vs. last month1.35 ★ average rating · 100 reviews
31/100 from 100 reviews over 7 months, moderate confidence.

Finance & Insurance average: score 63.9, rating 4.22 stars, reply rate 45.0%, over 3,263 ranked companies · benchmark 25 Oct 2026

Score

30.5

Industry average 63.9

33.4 below average

Rating

1.35

Industry average 4.22

2.87 below average

Reply rate

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Industry average 45.0%

not measured

Competitive Performance Rank

Among ranked Finance & Insurance companies

#3082of 3263 ranked in Finance & Insurance
Top 94% · Bottom Tierup 1007 from last month
#1 (best)#3263 (worst)
#3080Peer
#3081Peer
#3082This company
#3083Peer
#3084Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Below Average

18% of reviews positive, 82% negative

18%
positive
  • Positive18%
  • Neutral0%
  • Negative82%

Sentiment Balance

Covering October 2026 — 11 reviews, not the company's full review history.

—
positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 9% of reviews in this period, with 91% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
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Theme Distribution

Share of theme mentions

Pricing
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Loyalty
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Customer Support
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How this analysis was produced

The figures on this page come from the most recent reviews this company received, up to a per-company limit, so the period they cover depends on how quickly this company receives reviews: a busy company's sample may span only a few weeks, a quieter company's may span years. The window actually covered is stated above with the score. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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