Crawfords Metal Detectors

Construction & Industrial • United Kingdomwww.crawfordsmd.com

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

53/100

−3.3 vs. last month4.95 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Construction & Industrial companies

#201of 404

Top 50% · Upper Half

#1 (best)#404 (worst)

#199Peer

#200Peer

#201This company

#202Peer

#203Peer

Overall Customer Sentiment

Above Average

85% of reviews positive, 15% negative

85%

positive

Positive85%
Neutral1%
Negative14%

Sentiment Balance

Covering November 2024 — 10 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 80% of reviews in this period, with 20% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

23.1%

Customer Support

18.5%

Response Speed

18.2%

Product Quality

16.3%

Loyalty

8.9%

Most feedback concerns Delivery Shipping.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM29/100

29/100

signal score

•Built from a negative-review share of 29.3% across this company's analyzed reviews.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

5.0avg rating

5★

97.5%

4★

1.0%

3★

0.7%

2★

0.3%

1★

0.5%

Based on 600 analyzed reviews. Sentiment is holding steady: 96.7% of reviews in the last three months were positive, compared with 100.0% in the three months before that.

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