Ann Summers Ltd

Entertainment & Events • United Kingdomwww.annsummers.com

Review data last updated August 11, 2026.

Request Custom AnalysisSign up free to see everything

Based on public reviews and response behavior.

Overall Score

43/100

−50.0 vs. last month3.55 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Entertainment & Events companies

#256of 322

Top 80% · Bottom Tier

#1 (best)#322 (worst)

#254Peer

#255Peer

#256This company

#257Peer

#258Peer

Overall Customer Sentiment

Below Average

64% of reviews positive, 35% negative

64%

positive

Positive64%
Neutral2%
Negative35%

Sentiment Balance

Covering December 2024 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 100% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 596 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

16.9%

Customer Support

16.1%

Loyalty

15.7%

Product Quality

15.6%

Pricing

10.0%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 16.9% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH76/100

76/100

signal score

•Built from a negative-review share of 41.0% across this company's analyzed reviews.
•10 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.5avg rating

5★

56.3%

4★

5.8%

3★

4.5%

2★

3.5%

1★

29.8%

Based on 600 analyzed reviews. Sentiment is slipping: 23.5% of reviews in the last three months were positive, compared with 66.7% in the three months before that.

Unlock full insights