Unitel Direct Ltd

Professional Services • United Kingdomuniteldirect.co.uk

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

65/100

−13.9 vs. last month4.30 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Professional Services companies

#115of 517

Top 22% · Top Tier

#1 (best)#517 (worst)

#113Peer

#114Peer

#115This company

#116Peer

#117Peer

Overall Customer Sentiment

Category Leader

78% of reviews positive, 21% negative

78%

positive

Positive78%
Neutral1%
Negative21%

Sentiment Balance

Covering November 2024 — 38 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 76% of reviews in this period, with 24% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Customer Support

32.3%

Product Quality

13.8%

Loyalty

13.1%

Communication

11.0%

Problem Resolution

8.5%

Most feedback concerns Customer Support.

The most common complaint theme is Communication, making up 11.0% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM29/100

29/100

signal score

•Built from a negative-review share of 23.0% across this company's analyzed reviews.
•3 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.3avg rating

5★

80.2%

4★

2.2%

3★

1.3%

2★

0.2%

1★

16.2%

Based on 600 analyzed reviews. Sentiment is holding steady: 88.4% of reviews in the last three months were positive, compared with 84.3% in the three months before that.

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