Based on public reviews and response behavior.
Among fully-analyzed Apparel & Fashion companies
73% of reviews positive, 25% negative
Covering October 2024 — 581 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 74% of reviews in this period, with 24% negative and 2% neutral.
Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Product Quality.
The most common complaint theme is Value For Money, making up 1.1% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 600 analyzed reviews.
