Based on public reviews and response behavior.
Among fully-analyzed Apparel & Fashion companies
43% of reviews positive, 56% negative
Covering August 2026 — 108 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 70% of reviews in this period, with 27% negative and 3% neutral.
Showing 927 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Product Quality.
The most common complaint theme is Product Quality, making up 16.2% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 964 analyzed reviews. Sentiment is improving: 67.8% of reviews in the last three months were positive, compared with 28.3% in the three months before that.
