Ruff and Tumble

Pet Products & Supplies • United Kingdomruffandtumbledogcoats.com

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

58/100

+7.3 vs. last month4.93 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Pet Products & Supplies companies

#124of 263

Top 47% · Upper Half

#1 (best)#263 (worst)

#122Peer

#123Peer

#124This company

#125Peer

#126Peer

Overall Customer Sentiment

Above Average

92% of reviews positive, 8% negative

92%

positive

Positive92%
Neutral1%
Negative8%

Sentiment Balance

Covering October 2024 — 33 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 100% of reviews in this period, with 0% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

26.7%

Delivery Shipping

20.0%

Response Speed

15.5%

Customer Support

13.2%

Loyalty

9.7%

Most feedback concerns Product Quality.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW12/100

12/100

signal score

•Built from a negative-review share of 12.0% across this company's analyzed reviews.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.9avg rating

5★

96.0%

4★

2.2%

3★

1.2%

2★

0.3%

1★

0.3%

Based on 600 analyzed reviews. Sentiment is holding steady: 99.2% of reviews in the last three months were positive, compared with 99.0% in the three months before that.

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