Based on public reviews and response behavior.
Among fully-analyzed Beauty & Wellness companies
75% of reviews positive, 24% negative
Covering August 2024 — 52 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 89% of reviews in this period, with 12% negative and 0% neutral.
Showing 598 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2024.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Delivery Shipping.
The most common complaint theme is Delivery Shipping, making up 20.1% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 600 analyzed reviews. Sentiment is improving: 88.9% of reviews in the last three months were positive, compared with 79.8% in the three months before that.
