Based on public reviews and response behavior.
Among fully-analyzed Apparel & Fashion companies
67% of reviews positive, 31% negative
Covering March 2025 — 4 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 75% of reviews in this period, with 25% negative and 0% neutral.
Showing 647 reviews across the months with enough data to chart reliably (min 3/month), most recent: March 2025.
Sentiment has been declining over the period shown.
Share of theme mentions
Most feedback concerns Delivery Shipping.
The most common complaint theme is Loyalty, making up 13.1% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 719 analyzed reviews. Sentiment is improving: 33.3% of reviews in the last three months were positive, compared with 25.0% in the three months before that.
