Based on public reviews and response behavior.
100 reviews over 97 days (about 31 per month). Busiest month: 28% of reviews. Languages: en 90%, unknown 7%, da 1%.
Vaping & Smoking Alternatives average: score 63.2, rating 4.51 stars, reply rate 31.0%, over 497 ranked companies · benchmark 30 Oct 2026
Score
56.7
Industry average 63.2
6.5 below average
Rating
4.64
Industry average 4.51
0.13 above average
Reply rate
—
Industry average 31.0%
not measured
Among ranked Vaping & Smoking Alternatives companies
Only companies with enough recent, scoreable reviews are ranked.
85% of reviews positive, 15% negative
Covering August 2026 — 28 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 71% of reviews in this period, with 29% negative and 0% neutral.
Based on 4 months of reviews, too short to read a trend
Share of theme mentions
Themes from the 100 most recent reviews.
No weakness themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 497 ranked companies in Vaping & Smoking Alternatives (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.157). Review the worst months in the trend data to identify specific operational or product issues.
The company replies to 9% of reviews against an industry average of 31%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
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