Hooverdirect

Appliances & Home Electronics • United Kingdomhooverdirect.co.uk

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

43/100

−7.6 vs. last month3.69 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Appliances & Home Electronics companies

#160of 189

Top 85% · Bottom Tier

#1 (best)#189 (worst)

#158Peer

#159Peer

#160This company

#161Peer

#162Peer

Overall Customer Sentiment

Below Average

64% of reviews positive, 35% negative

64%

positive

Positive64%
Neutral2%
Negative35%

Sentiment Balance

Covering November 2024 — 15 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 7% of reviews in this period, with 93% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

20.2%

Product Quality

13.0%

Response Speed

12.4%

Customer Support

12.3%

Loyalty

9.4%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 20.2% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH63/100

63/100

signal score

•Built from a negative-review share of 32.3% across this company's analyzed reviews.
•8 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.7avg rating

5★

57.7%

4★

9.2%

3★

3.8%

2★

3.5%

1★

25.8%

Based on 600 analyzed reviews. Sentiment is slipping: 12.5% of reviews in the last three months were positive, compared with 34.8% in the three months before that.

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