Hello Cake

Beauty & Wellness • United Stateshellocake.com

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

50/100

−22.1 vs. last month4.35 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Beauty & Wellness companies

#266of 351

Top 76% · Bottom Tier

#1 (best)#351 (worst)

#264Peer

#265Peer

#266This company

#267Peer

#268Peer

Overall Customer Sentiment

Below Average

77% of reviews positive, 22% negative

77%

positive

Positive77%
Neutral1%
Negative22%

Sentiment Balance

Covering August 2024 — 8 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 63% of reviews in this period, with 38% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

23.4%

Delivery Shipping

17.5%

Customer Support

12.5%

Response Speed

12.0%

Pricing

9.1%

Most feedback concerns Product Quality.

The most common complaint theme is Communication, making up 4.0% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM36/100

36/100

signal score

•Built from a negative-review share of 32.0% across this company's analyzed reviews.
•2 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.3avg rating

5★

76.2%

4★

6.7%

3★

3.8%

2★

2.7%

1★

10.7%

Based on 600 analyzed reviews. Sentiment is holding steady: 83.9% of reviews in the last three months were positive, compared with 85.7% in the three months before that.

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