Based on public reviews and response behavior.
999 reviews over 219 days (about 139 per month). Busiest month: 20% of reviews. Languages: en 86%, unknown 9%, es 3%.
Cosmetics & Fragrance average: score 60.6, rating 4.30 stars, reply rate 37.0%, over 380 ranked companies · benchmark 6 Oct 2026
Score
68.7
Industry average 60.6
8.1 above average
Rating
4.43
Industry average 4.30
0.13 above average
Reply rate
—
Industry average 37.0%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
76% of reviews positive, 23% negative
Covering July 2026 — 21 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.
Share of theme mentions
Themes extracted from 999 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 380 ranked companies in Cosmetics & Fragrance (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 92% of reviews against an industry average of 37%. Public replies are read by prospects as well as reviewers; keep the cadence, and answer negative reviews first.
"Product Quality" is the strongest recurring theme in the reviews: 383 mentions with a sentiment score of 91.45/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
