Customereye

grüum

Beauty & Wellness • United Kingdomgruum.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

71/100
+8.8 vs. last month4.82 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Beauty & Wellness companies

#42of 351
Top 12% · Top Tier
#1 (best)#351 (worst)
#40Peer
#41Peer
#42This company
#43Peer
#44Peer

Overall Customer Sentiment

Category Leader

88% of reviews positive, 11% negative

88%
positive
  • Positive88%
  • Neutral1%
  • Negative11%

Sentiment Balance

Covering November 2024 — 28 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 96% of reviews in this period, with 4% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
21.3%
Product Quality
16.2%
Delivery Shipping
15.0%
Response Speed
11.8%
Loyalty
10.2%

Most feedback concerns Customer Support.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM28/100
28/100
signal score
  • Built from a negative-review share of 21.7% across this company's analyzed reviews.
  • 3 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.8avg rating
5
91.5%
4
4.5%
3
0.5%
2
1.0%
1
2.5%

Based on 600 analyzed reviews. Sentiment is holding steady: 96.5% of reviews in the last three months were positive, compared with 96.5% in the three months before that.

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