Based on public reviews and response behavior.
600 reviews over 54 days (about 338 per month). Busiest month: 54% of reviews — one month dominates this sample.
Beauty & Wellness average: score 66.1, rating 4.34 stars, reply rate 39.5%, over 2,430 ranked companies · benchmark 25 Oct 2026
Score
45.3
Industry average 66.1
20.8 below average
Rating
4.15
Industry average 4.34
0.19 below average
Reply rate
—
Industry average 39.5%
not measured
Among ranked Beauty & Wellness companies
Only companies with enough recent, scoreable reviews are ranked.
67% of reviews positive, 32% negative
Covering October 2024 — 259 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 64% of reviews in this period, with 35% negative and 2% neutral.
Half or more of these reviews arrived in a single month
Share of theme mentions
Themes extracted from 600 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 2,430 ranked companies in Beauty & Wellness (benchmark 25 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Customer sentiment around value for money scores -0.480 — below neutral. This is the weakest performing topic area and the highest-impact area for improvement.
An overall score of 45.3 sits in the bottom quarter of about 2,400 ranked Beauty & Wellness companies (25th percentile: 57, median: 67). The weakest topic and the reply rate are the two levers that move this score fastest.
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