Bouclème

Beauty & Wellness • United Kingdomboucleme.co.uk

Review data last updated August 10, 2026.

Request Custom AnalysisSign up free to see everything

Based on public reviews and response behavior.

Overall Score

54/100

4.47 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Beauty & Wellness companies

#211of 351

Top 60% · Mid Pack

#1 (best)#351 (worst)

#209Peer

#210Peer

#211This company

#212Peer

#213Peer

Overall Customer Sentiment

Mid Pack

84% of reviews positive, 15% negative

84%

positive

Positive84%
Neutral1%
Negative15%

Sentiment Balance

Covering October 2024 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 0% of reviews in this period, with 100% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 589 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

19.8%

Delivery Shipping

17.8%

Loyalty

14.4%

Response Speed

12.3%

Customer Support

11.2%

Most feedback concerns Product Quality.

The most common complaint theme is Communication, making up 4.2% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM39/100

39/100

signal score

•Built from a negative-review share of 20.0% across this company's analyzed reviews.
•2 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.5avg rating

5★

78.0%

4★

8.8%

3★

2.8%

2★

2.5%

1★

7.8%

Based on 600 analyzed reviews. Sentiment is slipping: 0.0% of reviews in the last three months were positive, compared with 100.0% in the three months before that.

Unlock full insights