BeyondBeautiful

Cosmetics & Fragrance • United Kingdombeyondbeautiful.com

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

67/100

−33.4 vs. last month4.62 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Cosmetics & Fragrance companies

#45of 191

Top 24% · Top Tier

#1 (best)#191 (worst)

#43Peer

#44Peer

#45This company

#46Peer

#47Peer

Overall Customer Sentiment

Category Leader

81% of reviews positive, 18% negative

81%

positive

Positive81%
Neutral1%
Negative18%

Sentiment Balance

Covering April 2024 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 33% of reviews in this period, with 67% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 589 reviews across the months with enough data to chart reliably (min 3/month), most recent: April 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

22.5%

Response Speed

15.8%

Product Quality

14.6%

Pricing

12.7%

Customer Support

12.4%

Most feedback concerns Delivery Shipping.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM29/100

29/100

signal score

•Built from a negative-review share of 38.7% across this company's analyzed reviews.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.6avg rating

5★

85.7%

4★

5.3%

3★

1.7%

2★

0.3%

1★

7.0%

Based on 600 analyzed reviews. Sentiment is improving: 100.0% of reviews in the last three months were positive, compared with 75.0% in the three months before that.

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