Customereye

Sonic Direct

Appliances & Home Electronics • United Kingdomwww.sonicdirect.co.uk

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

55/100
+3.3 vs. last month4.88 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Appliances & Home Electronics companies

#65of 189
Top 34% · Upper Half
#1 (best)#189 (worst)
#63Peer
#64Peer
#65This company
#66Peer
#67Peer

Overall Customer Sentiment

Above Average

86% of reviews positive, 14% negative

86%
positive
  • Positive86%
  • Neutral0%
  • Negative14%

Sentiment Balance

Covering November 2024 — 294 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 87% of reviews in this period, with 12% negative and 1% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
22.9%
Delivery Shipping
18.7%
Product Quality
15.7%
Pricing
10.2%
Response Speed
10.2%

Most feedback concerns Customer Support.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM23/100
23/100
signal score
  • Built from a negative-review share of 23.3% across this company's analyzed reviews.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.9avg rating
5
93.0%
4
4.3%
3
1.3%
2
0.5%
1
0.8%

Based on 600 analyzed reviews.

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