Based on public reviews and response behavior.
1,755 reviews over 3,882 days (about 14 per month). Busiest month: 16% of reviews. Languages: en 95%, unknown 3%, es 1%.
Cosmetics & Fragrance average: score 60.6, rating 4.30 stars, reply rate 37.0%, over 380 ranked companies · benchmark 6 Oct 2026
Score
69.9
Industry average 60.6
9.3 above average
Rating
3.76
Industry average 4.30
0.54 below average
Reply rate
—
Industry average 37.0%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
63% of reviews positive, 35% negative
Covering July 2026 — 75 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 73% of reviews in this period, with 27% negative and 0% neutral.
Share of theme mentions
Themes extracted from 1,755 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 380 ranked companies in Cosmetics & Fragrance (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.373). Review the worst months in the trend data to identify specific operational or product issues.
"Product Quality" is the strongest recurring theme in the reviews: 450 mentions with a sentiment score of 81.60/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
