Firearms & Tactical • United Kingdomwww.jlfishingtackle.co.uk
Review data last updated .
Based on public reviews and response behavior.
100 reviews over 570 days (about 5.3 per month). Busiest month: 12% of reviews. Languages: en 100%.
These figures describe an earlier period, not the last 12 months.
Firearms & Tactical average: score 62.7, rating 4.49 stars, reply rate 25.6%, over 138 ranked companies · benchmark 30 Oct 2026
Score
51.8
Industry average 62.7
10.9 below average
Rating
4.59
Industry average 4.49
0.10 above average
Reply rate
—
Industry average 25.6%
not measured
Not ranked
no reviews in the last 12 months
77% of reviews positive, 20% negative
Covering November 2019 — 3 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.
Share of theme mentions
Themes from the 100 most recent reviews.
No weakness themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 138 ranked companies in Firearms & Tactical (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 1% of reviews against an industry average of 26%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
"Delivery Shipping" is the strongest recurring theme in the reviews: 55 mentions with a sentiment score of 76.20/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
