Customereye

Historic Newspapers

Gifts & Party Supplies • United Kingdomwww.historic-newspapers.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

53/100
+9.6 vs. last month4.53 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Gifts & Party Supplies companies

#92of 149
Top 62% · Mid Pack
#1 (best)#149 (worst)
#90Peer
#91Peer
#92This company
#93Peer
#94Peer

Overall Customer Sentiment

Mid Pack

83% of reviews positive, 17% negative

83%
positive
  • Positive83%
  • Neutral1%
  • Negative17%

Sentiment Balance

Covering December 2024 — 3 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping
23.8%
Product Quality
21.8%
Response Speed
14.0%
Customer Support
12.9%
Loyalty
10.9%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Communication, making up 3.4% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM37/100
37/100
signal score
  • Built from a negative-review share of 20.3% across this company's analyzed reviews.
  • 1 review contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.5avg rating
5
81.7%
4
5.3%
3
4.0%
2
2.3%
1
6.7%

Based on 600 analyzed reviews. Sentiment is slipping: 53.6% of reviews in the last three months were positive, compared with 87.7% in the three months before that.

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