Customereye

FairySeason

General Retail & Marketplaces • United Stateswww.fairyseason.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

58/100
3.33 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed General Retail & Marketplaces companies

#100of 359
Top 28% · Upper Half
#1 (best)#359 (worst)
#98Peer
#99Peer
#100This company
#101Peer
#102Peer

Overall Customer Sentiment

Above Average

64% of reviews positive, 35% negative

64%
positive
  • Positive64%
  • Neutral2%
  • Negative35%

Sentiment Balance

Covering August 2023 — 4 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 50% of reviews in this period, with 25% negative and 25% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 594 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2023.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping
19.0%
Product Quality
16.8%
Loyalty
15.0%
Customer Support
13.4%
Pricing
11.8%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 19.0% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH70/100
70/100
signal score
  • Built from a negative-review share of 42.7% across this company's analyzed reviews.
  • 6 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.3avg rating
5
48.7%
4
10.2%
3
3.0%
2
1.7%
1
36.5%

Based on 600 analyzed reviews. Sentiment is slipping: 62.5% of reviews in the last three months were positive, compared with 97.1% in the three months before that.

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